TONIK+Become Antifragile: The TONIK+ 2021 (and Beyond) OutlookWhat a year, huh?7 min read·Dec 29, 2020----
TONIK+How the intrinsic structure of a piece of video content can affect performanceSince our inception, TONIK+ has been developing a novel and effective way to remix content to improve performance and provide more bang…9 min read·Sep 24, 2020----
TONIK+Intra-Pandemic Advertising: How video ad performance has (and hasn’t) changed during the pandemicSince our inception, TONIK+ has been developing a novel and effective way to remix content to improve performance and provide more bang…8 min read·Aug 20, 2020----
TONIK+How to Keep Your Digital Strategy Healthy During the Coronavirus CrisisIt’s hard to believe, but it was a mere two months ago that the social advertising landscape was fairly normal. CPMs and ad demand were…6 min read·Apr 23, 2020----
TONIK+TONIK+ Video Intelligence (TVI): How TVI’s highly-resonant content can lift performance across…Since our inception, TONIK+ has been developing a novel and effective way to remix content to improve performance and provide more bang…10 min read·Apr 7, 2020----
TONIK+TONIK+ Video Intelligence (TVI): How TVI’s highly-resonant content can lift performance across…Since our inception, TONIK+ has been developing a novel and effective way to remix content to improve performance and provide more bang…8 min read·Mar 30, 2020----
TONIK+With coronavirus ushering a decline in physical ads and a demand for digital inventory, how can…Coronavirus and COVID-19. Unless you’ve been living under a rock, you’ll know that this pandemic is dominating the news cycle and is…5 min read·Mar 12, 2020----
TONIK+The importance of creating audience-specific content to improve brand resonance, interaction, and…Introduction6 min read·Nov 13, 2019----
TONIK+TONIK+ Video Intelligence: a data-driven approach to the art of remixing contentStatus Quo5 min read·Oct 17, 2019----
TONIK+Better Media Measurement through Content ResonanceFrom Estimation to ‘Perfect’ Measurement6 min read·Oct 10, 2019----
