How the intrinsic structure of a piece of video content can affect performanceSince our inception, TONIK+ has been developing a novel and effective way to remix content to improve performance and provide more bang…Sep 24, 2020Sep 24, 2020
Intra-Pandemic Advertising: How video ad performance has (and hasn’t) changed during the pandemicSince our inception, TONIK+ has been developing a novel and effective way to remix content to improve performance and provide more bang…Aug 20, 2020Aug 20, 2020
How to Keep Your Digital Strategy Healthy During the Coronavirus CrisisIt’s hard to believe, but it was a mere two months ago that the social advertising landscape was fairly normal. CPMs and ad demand were…Apr 23, 2020Apr 23, 2020
TONIK+ Video Intelligence (TVI): How TVI’s highly-resonant content can lift performance across…Since our inception, TONIK+ has been developing a novel and effective way to remix content to improve performance and provide more bang…Apr 7, 2020Apr 7, 2020
TONIK+ Video Intelligence (TVI): How TVI’s highly-resonant content can lift performance across…Since our inception, TONIK+ has been developing a novel and effective way to remix content to improve performance and provide more bang…Mar 30, 2020Mar 30, 2020
With coronavirus ushering a decline in physical ads and a demand for digital inventory, how can…Coronavirus and COVID-19. Unless you’ve been living under a rock, you’ll know that this pandemic is dominating the news cycle and is…Mar 12, 2020Mar 12, 2020
The importance of creating audience-specific content to improve brand resonance, interaction, and…IntroductionNov 13, 2019Nov 13, 2019
TONIK+ Video Intelligence: a data-driven approach to the art of remixing contentStatus QuoOct 17, 2019Oct 17, 2019
Better Media Measurement through Content ResonanceFrom Estimation to ‘Perfect’ MeasurementOct 10, 2019Oct 10, 2019
